There are many countries along the ‘Belt and Road’, and most of them are in the period of economic development, with strong demand for infrastructure construction. Such as highways, railways, ports, airports and other projects, a large number of construction, as well as the exploration and development of mineral resources, need a large number of loader equipment to carry materials, land levelling, etc., which provides a broad market space for China’s loader exports.
By participating in the ‘One Belt, One Road’ project, China’s loader enterprises have the opportunity to demonstrate the performance and quality of their products in the international market, and improve brand awareness and reputation. Establishing direct contact with local enterprises and customers will help enterprises better understand market demand and customer feedback, adjust product strategy and service in time, further improve brand image and enhance competitiveness in the international market.
Under the ‘Belt and Road’ initiative, the technical exchanges and co-operation between China’s loader enterprises and enterprises and scientific research institutions in the countries along the route have been continuously strengthened. On the one hand, enterprises can introduce foreign advanced technology and management experience to promote their own technical level; on the other hand, they can also transform domestic technological advantages into international standards, promote the technological development and innovation of the loader industry, and improve the value-addedness and market competitiveness of their products.
In order to attract foreign investment and promote economic development, many countries along the ‘Belt and Road’ have introduced a series of preferential policies, such as reducing tariffs, simplifying customs clearance procedures, providing investment subsidies and so on. These policies and measures for China’s loader exports to create a more favourable trade environment, reduce the cost and risk of export enterprises, and improve export efficiency.
The ‘Belt and Road’ initiative has promoted industrial division of labour and collaboration among countries along the route, forming an industrial pattern with complementary advantages. China’s loader enterprises can establish close cooperation with local supporting enterprises, logistics enterprises, etc., to achieve resource sharing, complement each other’s strengths, and jointly develop the market, improve the efficiency and competitiveness of the entire industrial chain.
When the domestic market is facing problems such as declining demand and intensifying competition, the sustained growth of the markets of countries along the ‘Belt and Road’ can provide new business growth points for China’s loader enterprises, help enterprises alleviate the pressure of the domestic market, and maintain the stability of production and sales.
In summary, the ‘Belt and Road’ policy has had a significant positive impact on the export of loaders, not only to expand the international market, enhance brand influence, but also to promote technological exchanges and innovation, and improve the trade environment. This policy provides a broad development space and opportunities for the loader industry, and promotes the sustainable and healthy development of the industry.
